Because life is heavy and we all need to cope somehow.

My brother Kaz died by suicide and it left a hole in us that nothing could ever fill. Loss like that doesn’t come with closure, only guilt and unanswered questions. This wasn’t our family’s first loss shaped by mental health either; we had already lost our oldest brother and that weight never really goes away.

What Kaz left behind was his creativity and a sense of humour that carried him as far as it could. Anyone who knew him knows he was funny as hell. The kind of funny that comes from knowing things are tough and choosing to laugh anyway.

This all began so that his art and spirit could live on. I didn’t want it packed away or slowly forgotten. I wanted to turn it into something that can be worn and shared with the world.

Along with sharing his art, I also wanted to talk honestly about mental health. Not in the polished, inspirational way. I’m not interested in empty positivity. I’ve heard all the phrases before… my favourite being “everything happens for a reason”, which offers very little when life is genuinely hard. And while I agree “the world is a better place with you in it” (unless you’re a serial killer), that kind of statement can feel hollow to someone who’s seriously struggling.

So instead of hoodies that repeat the same slogans, I wanted to raise awareness by telling the truth, to make space for real conversations. And hopefully that can help people feel seen instead of feeling like they need to be fixed. Instead of being told to "stay for your loved ones/the world", which really doesn't help when someone's hanging by a thread and have already convinced themselves that everyone is better off without them. They don't need more guilt, they need to be heard.

This isn’t about selling grief or being pessimistic. It’s about turning something personal into something shared and real. This is how I keep my brother alive and how I try to do better.

If it resonates, I’m sorry.
If it doesn’t, good for you.

For my brothers, forever in our hearts.